Rob’s blog

Ep. 36. Making the most of a rally speech, with guest Tzeporah Berman: part 1

Ep. 36. Making the most of a rally speech, with guest Tzeporah Berman: part 1

Political protest is on the rise — and with it, a growing need for leaders to speak to protest rallies. This episode, we talk with veteran environmental and climate campaigner Tzeporah Berman about rally speeches: how to plan, write and deliver them for maximum impact. This two-part episode starts with a discussion on planning your speech and thinking about strategy. We’ll conclude in part two by talking about writing and delivery.

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Ep. 35. Speechwriters on stage

Ep. 35. Speechwriters on stage

Want to be a better speechwriter? One of the best ways to improve your speechwriting is to get out from behind your keyboard and get in front of an audience. Why speechwriters should also be speakers — and how you can get started.

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Ep. 32. Getting started in speechwriting

Ep. 32. Getting started in speechwriting

There’s no well-worn, signposted career path to being a speechwriter. That’s the bad news. The good news? There are plenty of other paths in. This episode, we look at how to break into speechwriting — and some lessons from my own first big break.

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Ep. 28. Listen to speakers outside your niche

Ep. 28. Listen to speakers outside your niche

Niches are great places to develop a deep understanding of audience and subject matter, and to build community… but they can get pretty insular. Whether you’re a speaker or a speechwriter, here’s how to keep your work fresh, by drawing inspiration from outside your bubble.

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Ep. 27. Make your speech a content factory

Ep. 27. Make your speech a content factory

Speeches can move audiences, inspire crowds… and help you create new content, quickly and easily! In this episode, we’ll look at 10 ways you can repurpose your next speech into high-impact video, audio, text and images.

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Ep. 26. Think strategically

Ep. 26. Think strategically

When it comes to your organization’s leadership speaking, you have strategic resources in play and strategic values on the line. That makes a pretty good case for a speaking strategy. Here’s how to take the first steps toward crafting one.

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Ep. 25. Build a platform

Ep. 25. Build a platform

The applause from your speech may have faded, but the connection you make with your audience doesn’t have to. Engaging online can help you deepen and broaden your audience relationship, while building a growing network that may become one of your most valuable assets: your platform.

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