Rob's blog

Do you want it to be good, or do you want it to be yours?

A speechwriting lesson from House of Cards

I'm (finally) watching the convention episode ("Chapter 48") of season 4 of House of Cards. And early on, there's a great exchange between a new speechwriter and the pair of writers who've been with the Underwoods from the beginning. They complain about his...

read more...
Photo of bundled letters and papers

Writing to be heard: a key to speechwriting

Wil Wheaton recently posted something to Medium, and it's well worth reading on its own merits. But one passage jumped out at me in particular, and it's one crucial key to speechwriting: Please note that I wrote this to be spoken/performed, and it may not translate...

read more...
Donald Trump notwithstanding, oversimplification and bluster aren’t winning strategies for speakers.

Will Donald Trump kill speechwriting? (Spoiler: no.)

A few months before the GOP convention, the leading contender for the party's presidential nomination is Donald Trump: a man who draws huge, rapturous crowds... yet delivers long, rambling speeches that are apparently entirely off the cuff. Now, let's be clear:...

read more...

Maybe speechwriting doesn’t matter so much after all..?

You’ve probably heard speeches you'd swear were content-free. Here’s one that actually is — and it’s a TEDx talk. https://www.youtube.com/watch?v=8S0FDjFBj8o Beneath that hollow exterior lurks actual content: a pretty devastating critique of how a thin speech can...

read more...
We, the people in the audience

The Presentation Audience’s Bill of Rights

WHEREAS life is short and our time on Earth is finite; WHEREAS the duration of a bad presentation is subjectively many times longer than that of a good one; WHEREAS the dedication of audience's time and attention to a speaker is a gift of considerable value, not to be...

read more...
photo of burnt matches

When your audience isn’t feeling the Bern

This weekend, Bernie Sanders spoke to a predominantly African-American audience at the dining room of a South Carolina church. According to this account, the response from the mealtime crowd was tepid: polite clapping for all but a couple of lines. We’re used to...

read more...

Archives

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
Mastodon