by Rob Cottingham | Mar 20, 2012 | Social Signal, Speechwriting
If you were to assemble a herd of top-notch researchers, and tell them “Find me someone who embodies public speaking, social media and podcasting,” chances are fights would break out as several of them vied to be the first to get to Tod Maffin’s door.
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by Rob Cottingham | Mar 20, 2012 | Everything Else, Social Signal, Speechwriting
If you were to assemble a herd of top-notch researchers, and tell them “Find me someone who embodies public speaking, social media and podcasting,” chances are fights would break out as several of them vied to be the first to get to Tod Maffin’s door.
…
by Rob Cottingham | Feb 24, 2012 | Everything Else
I don’t do a lot of product or contest plugs here… and I don’t think I’ve ever done one when I’ve actually been given the product. But I jumped at the chance to do this one, because a) it involves a friend, social media smart guy Tris... by Rob Cottingham | Jan 6, 2012 | Politics, Social Signal
One of the most seductive things about social media is the way it allows us to quantify things. I have more friends than she does – I must be more popular. That blog post got more hits than this one, so that one’s more effective. We have more Twitter…
by Rob Cottingham | Dec 7, 2011 | Social Signal, Speechwriting
Speechwriting is a notoriously solitary profession. You might have a few conversations with a client, their staff or — if you’re writing for yourself — a mirror. But a lot of your work is going to be just you, a keyboard and the unforgiving blank s…