You’ll find out what I’ve learned over three decades of speechwriting, speaking and communications strategy. And you’ll meet some guests with their own wisdom to share on reaching audiences with powerful messages.
Between “helpful” suggestions from others and your own creativity, it often isn’t easy keeping a speech on topic and on track. Here are some tools for sticking to the path.
Confidence isn’t all it’s cracked up to be. If you want to truly connect with your audience, a little vulnerability in your speech can go a long way.
We’ve talked about your speech’s one big story, the narrative arc. But running in tandem with it is something at least as important to your audience: the emotional arc.
No matter how you write your speech, it boils down to a story where the audience can identify with the protagonist — one that pulls them forward to the conclusion. Here’s how to make your speech’s story powerful and compelling.
Before you can move an audience to where you’d like them to be, you need to know them. Here’s what to look for, and where to find it — so you know exactly how to reach and move them.
The first thing you need to know before you start crafting a speech is this: what’s your goal? What do you want your audience to think, feel and do at the end of your speech?
tl;dr — Come join me at this day-long digital strategy event for nonprofit leaders on June 11 in Vancouver, Canada! I'll be speaking about how digital transformation often means surprising disruption for nonprofits. One of my very first projects with Social Signal...
This morning brought the news that municipal party Vision Vancouver's Twitter following (along with Mayor Gregor Robertson's) had ballooned overnight, and that most of those followers were fake. What should have been a non-story wasn't, because politics and municipal...
I am a night owl, but for some reason I awoke just before six this morning, and realized I had a chance to do something I never do: have coffee on the deck and watch the sun rise over Vancouver's skyline. And I thought I'd share it with you. http://youtu.be/kTte7PpwB6k