You’ll find out what I’ve learned over three decades of speechwriting, speaking and communications strategy. And you’ll meet some guests with their own wisdom to share on reaching audiences with powerful messages.
You’ve reached the end of your speech. Now it’s time for a powerful call to action and conclusion. And you can do it in four steps: challenge, call, recipe and reward. Here’s how.
By all means, meet — or beat — your audience’s expectations for what they’ll get out of your speech. But not for what you put into it. Here’s how to be surprising and unpredictable, but still reliable.
Every instinct tells us to make our audiences comfortable. Yet a little discomfort can lead to some of the most powerful experiences your speech can offer. Here’s how.
The world is full of speeches weighed down with terrible slide decks. Don’t let yours be one of them. This episode, we look at how to make PowerPoint work well for you and your audience — and I make the case for not using slides at all.
A flood of statistics can lose your audience. Let’s talk about how to chose a gem of a statistic and put it in the perfect setting… and then make it part of what drives your story, instead of dragging it off course.
One of the most effective ways a speech can hold an audience’s attention is suspense. And withholding a little information can whet their appetite for the answer to the question, “What happens next?”
The folks in the room are just one of the audiences your speech is going to reach. Here’s how to think through who else may be listening in… and how you’ll account for them when you’re writing your speech.
Plain language can make your speech a lot clearer. But there are times when speechwriters and speakers want to reach for the more complex words… and even use (gasp!) jargon.
Between “helpful” suggestions from others and your own creativity, it often isn’t easy keeping a speech on topic and on track. Here are some tools for sticking to the path.