WordPress upgrades: vroom!

That was easy. Maybe a little… too easy: I believe there were three clicks involved, but I may have miscounted. It may have only been two. Which is awesome, and will be great for ensuring people quickly plug security holes. But you’re really trusting that...

It’s lonely at the top

Google Reader, our newsreader of choice here at Social Signal (hunter-destroyer droids constantly prowl the premises, looking for holdouts still using Bloglinesthere's one now! KABOOM!)…

…anyway, Google Reader has launched a redesign. It's crisper, cleaner, simpler and faster.

But apparently, there's a downside: you'll have a lot fewer friends.

That is, if the screen capture on their blog post is any indication:

Google Reader screen capture; new version has much fewer friends

Sniff. But honestly: if they can't see the virtues of a cleaner and more usable design, were they really your friends to begin with?

Respect your customers’ data in your web application information policies

Sort-of-a-Twitter-competitor Pownce will soon be shutting down their service. Bought by Six Apart, Pownce has announced they’ll close the doors for good on December 15.

But there’s a little nugget of goodness in that sad piece of news. They’re making it easy for you to rescue your data so it doesn’t go down with the ship:

Since we’d like for you to have access to all your Pownce messages, we’ve added an export function. Visit pownce.com/settings/export/ to generate your export file. You can then import your posts to other blogging services such as Vox, TypePad, or WordPress.

That’s a classy thing to do… and a smart one. It builds a lot of trust for users of whatever service the people by Pownce invent next (two of them are heading to Six Apart, as it turns out).

It’s easy to forget just how much of our information is out there in The Cloud. If Facebook were to shut down tomorrow, how many of your photographs and posts would you be able to recover? How much of your social network could you hold on to?

If Google decided YouTube wasn’t carrying its weight, how easy would it be to pull your videos down – especially the ones recorded directly from your webcam? If Twitter pulled the plug –

…wait, I’m hyperventilating. I need a paper bag. Hang on a sec.

Okay. In truth, not one of those major services shows signs of imminent failure. (Twitter has been especially well-behaved of late. It’s quiet. Too quiet…) But in a contracting economy, you can expect to see more than a few web applications folding their tents… and taking your data with them.

Which suggests that savvy social media creators should keep local backups of their content, and ask their web services to offer a convenient export feature.

And for web application builders, offering users a graceful and convenient way to leave and take their data with them isn’t the suicidal move it might seem at first glance. These days, it could well be a competitive advantage.

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