Wondering what podcasting is, and what it means for public relations practitioners? Just listen to last week’s episode of For Immediate Release: The Hobson and Holtz Report – which is itself a podcast, and if you don’t know what the means, don’t worry – you will in about an hour or so.
To listen:
- Download the MP3 located here. (It’s big – dozens of megabytes in size.)
- If you want, copy it to an MP3 player, such as an iPod.
- Set aside one hour and seven seconds, and listen in.
You get to hear for free what the communications staff at McGraw-Hill paid good money for on Thursday: a no-nonsense one-hour boot camp for podcasters. Enjoy.
