Louis Gray’s 10 steps to social (works offline, too!)
4) Be Consistently Optimistic I’m not saying you should be naive, but following someone who has enthusiasm about what they’re doing, their community, connections and technology is a lot more fun than a sourpuss. Good early adopters and social networkers...Good news: you don’t have to follow people back on Twitter
I’ve just read another blog post about someone who was accused of arrogance for not following people on Twitter just because they happen to follow him. And it’s driving me crazy – crazy enough to have left a comment on his post, and crazy enough to ad…
Don’t delete online criticism. Embrace it.
First posted on ReadWriteWeb
So it’s happened again: a company comes under fire for some misdeed — perceived or actual — and gets a few critical comments on their Facebook Page. And their crisis communications strategy is to pour …
